By planning your project first, you can maximise the type of end product that you wish to achieve. Follow these four simple steps before you start to create.
1. Confirm your Aims
Choose your video. Choose your content. Agree what your campaign is aiming to achieve.
2. Draw your Storyboard
Shape your user’s journey through your project – decide what your user will interactive with.
3. Scrub your Video
Count how many clickable items you have in your video and where they appear.
4. Check your Content
Confirm all branded elements, item content and links.